Web-Conference: COMPLEXITY and UNCERTAINTY in Sales

June 1, 2010

Recent findings evidence an impact in sales productivity, as an effect of a selling process out-of-sync with the cycle of the buyer. Attention to this phenomenon became important when the technological development and the democratization of information transformed the structures of the buyer-seller relationship.

This changing environment with threatening challenges is an unimaginable opportunity to convert the sales style into a competitive advantage, for those who are willing to change more quickly than the competition. Those who build on top of the conventional Consultative Selling principles which are today not sufficient to answer to the demands of the new times.

Following is the translation to English of the web-conference delivered last year in Spanish as Complejidad e Incertidumbre en las Ventas

If you would like to download the profile of the speaker in a PDF, please click here

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